Every so often, these platforms may possibly revise or “right” the audience reach figures that they report of their advertising instruments, and these interventions may perhaps lead to apparent declines in documented audience reach.
Status code four hundred is going to be returned along with a listing of mistake in JSON format Should the request has syntax error(s) such as missing expected parameter.
Furthermore, because of complexities related to de-duplicating consumers throughout distinct social platforms, the methodology that we use to compute social media person identities may sometimes only component people in the social media marketing System which includes the largest active viewers in the respective place at the time of report production.
. Achievements beneath stage 1 are specified as ‘Unclassified’ and are not recorded on the certification.
You’ll also find the complete Electronic 2025 report for Hong Kong during the “whole report” section to The underside of the webpage, but we’ll start out this text by taking a look with the essential headline quantities for Hong Kong this 12 months.
Note that LinkedIn’s promotion instruments publish audience attain data based on total registered users, in lieu of the monthly Lively users that type The idea of the advertisement access figures revealed by most other social media platforms.
Meanwhile, on 1 / 4-by-quarter foundation, exactly the same data clearly show that the volume of consumers that marketers could attain with adverts on YouTube in Hong Kong remained unchanged between October 2024 and January 2025.
Indeed, in most scenarios exactly where our social networking consumer identities figures demonstrate declines, it is not likely that actual social media marketing user quantities have declined to exactly the same extent, which is probably the reasons why we confer with “social networking user identities” rather than “social media end users”.
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Status code 200 will be returned in addition to a listing of historical Variation timestamps, total depend and the full size in bytes in JSON format if it is An effective call.
This is especially pertinent On the subject of developments in social media marketing use after some time, and we recommend that viewers use the alter figures printed down below, as an alternative to wanting to re-estimate expansion figures making use of data released within our earlier reviews.
Having said that, due to the fact LinkedIn’s advert viewers figures are dependant on whole registered customers rather than every month active consumers, it’s unclear whether or not these traits might mirror changes in Lively LinkedIn use much too.